Don’t Put All Your Eggs in One Basket

It is 2019, chances are, if you own a business, you have a website. A responsive, professional website is extremely important in a time when our devices are glued to our faces. In a world where a kindergartner can make a website, it is critical that you invest in a professional, custom built website that is visually appealing and functions seamlessly. It is all too easy to get lost in the mix of the millions of websites trying to rank on Google by purchasing a cookie-cutter design that looks like everybody else’s and responds slower than molasses. Well, I am here to tell you that you can get yourself a beautiful, custom designed website that is 100% YOURS with no maintenance fees whatsoever and a team of experienced designers to promote your brand identity across the web through social media marketing. Because hey, a beautiful, responsive website is great and all but if nobody but you and us know about it, then it is just a beautiful, responsive website.

Social media exploded this weekend when an egg, just your average, everyday egg, dethroned the Queen of Social Media herself, Kylie Jenner. With more than 30 million likes, a photo of an egg earned the title of “Most Liked Instagram Post Ever”, beating Kylie Jenner’s birth announcement which received 18 million.

This may seem crazy, but it proves the significance of social media in our culture. Of course there will be negatives and positives to anything that causes such a huge impact, but social media has made connecting and sharing a huge part of our everyday lives. For business owners, this should be exciting. This is a free, easy way to connect to a huge range of people, from your current to future customers. If an egg can excite over 30 million people, just think of what a photo of your service or product will do to someone looking for what you offer. Now, I am not saying that starting an Instagram or Facebook account will make you as well known as Kylie Jenner, but with a dedicated social media management team you have the chance to become the “world record” egg of your industry.

Social media has played a major role in the development of international business and marketing, making it possible to connect with customers on a global scale. The entire world is highly engaged with social media on a daily basis. There is Instagram, Facebook, Twitter, LinkedIn and that is only naming a few. With so many ways to approach your social media presence, it is too often avoided due to lack of manpower or time in the day. Investing in a social media management team will take the weight of the world off your shoulders. A reliable, dedicated designer will strategize, create, post, interact and analyze your social campaign, allowing you to focus on your day to day operations.

Let Falco Design be your one-stop shop for all of your print and digital communication needs. Our main goal is to enhance your brand identity and increase your ROI by creating original, professional designs that speak directly to your audience and represent your brand timelessly.

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