ASL loyalty 2018 #3

ALL-STATE LEGAL

PROJECT: Direct Mail Postcard with Variable Data

All State Legal provides legal specialty items, office supplies and marketing material. Loyalty #5  was designed around seasonal colors and imagery. We utilized a more modern layout while breaking the grid to draw the eye to their message – “Save 20%”. The look and feel of this direct mail piece conveys feelings of warmth, summertime and relaxation and uses a catchy phrase to resonate with their audience. 

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